Reports on what works in SEO, what worked until it didn't, and the future of software engineers as LLMs get better and better at code.https://theseoexperience.com/enhttps://theseoexperience.com/blog/how-long-does-seo-take/https://theseoexperience.com/blog/how-long-does-seo-take/Google finds a new URL in about 20 hours. I see impressions in 2-3 days. How long SEO takes to work, why some sites jolt to life, and why others die.Fri, 09 Oct 2026 00:00:00 GMTSEO timelinesExperimentshttps://theseoexperience.com/blog/future-of-software-engineering/https://theseoexperience.com/blog/future-of-software-engineering/A staff engineer on where AI in software is now: context limits, typesafe models, decompiling binaries, and juniors who won't be mentored the same way.Thu, 08 Oct 2026 00:00:00 GMTSoftware engineeringAI codingSecurityhttps://theseoexperience.com/blog/indiedex-log-1/https://theseoexperience.com/blog/indiedex-log-1/IndieDex has 960K programmatic pages, ~1K organic clicks a month, AI crawler storms that cost $15 a day, and no ads yet. A log of what I'm doing with it.Thu, 08 Oct 2026 00:00:00 GMTProgrammatic SEOIndieDexExperimentshttps://theseoexperience.com/blog/ai-scaled-content-experiments/https://theseoexperience.com/blog/ai-scaled-content-experiments/I'm back-ish to SEO and running experiments with AI content. First up: indiedex.gg, 960K generated pages. Does it fall under scaled content abuse?Wed, 07 Oct 2026 00:00:00 GMTAI contentScaled contentProgrammatic SEOExperiments